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Overview | Opportunities | Promotions & marketing
Highlights | Timing | Track record |
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The South India Jewellery Show 2012 is the gateway to all of South India’s markets! A premier B2B event for those in the business of jewellery, gems, and allied products, SIJS 2012 is the perfect platform for large manufacturers to access the width and depth of retailers in this part of the country.
Spread over three days and 150 individual stalls, it is a well-crafted forum for Exhibitors to showcase their offerings, and Visitors to realise their business opportunities.
The show unites all the individual elements of the jewellery industry and shares knowledge, information and key trends in design, production, and technology. It is also gaining increased participation from overseas as well as India – making it an unmissable opportunity for networking. |
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| Overview: South India |
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Value and volume leader: South India is the country’s largest market for jewellery and gems, both, in terms of
value, as well as volume |
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Investment opportunity: In addition to gold jewellery as ornamentation, South India is deeply committed to
gold as an instrument of savings and investment |
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Festive tradition: Gold and diamond jewellery are essential purchases in South India during festive
occasions like Akshaya Tritiya, the wedding season, and Diwali |
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| Opportunities |
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Golden access: Retailers have direct access to manufacturers, minus the usual intermediaries and
middlemen |
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Golden platform: A single platform for manufacturers, wholesalers, and all sizes of retailers to interact |
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Golden benefits: Splendid opportunity to build new business contacts, establish tie-ups, and exchange
successful ideas for mutual benefit |
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Golden showcase: Perfect platform to showcase the latest product offerings |
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Promotions and marketing |
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The promotional campaign for SIJS 2012 is focused at attracting retailers, wholesalers, dealers, trade bodies & associations, designers, craftspeople, and all other industry players. It will be highly visible across leading print and electronic media. Another key touchpoint is the city-by-city pre-registration drive that covers all the major centres in South India.
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Extensive road shows |
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Exciting audio-visual presentations |
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Frequent newsletters and emailers |
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Attractive posters and ambient advertising |
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Dedicated website |
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Convenient online registration |
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Track record |
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Year-on-year, SIJS has grown from strength to strength, both, in number of participants, as well as number of visitors. From 3,000 visitors in its first edition, to more than double that number in 2011, it is an event that is earmarked by all jewellery manufacturers and retailers across India.
The show has received much appreciation from the media and industry, especially for its world-class arrangements, and its focus on informative seminars by eminent speakers.
Lastly, the show is a wonderful breeding ground for business opportunity, as can be measured by its increasing conversion rates, year-on-year. This is further confirmed from the early confirmation of leading exhibitors’ presence at this show. |
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Timing |
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Vishu, and Tamil New Year fall on April 14, 2012. Akshaya Tritiya, traditionally considered the most auspicious day of the year to buy gold, falls on April 24, 2012. The Hindu wedding season follows soon after. All these are prime occasions for gold jewellery purchase. SIJS 2012 allows retailers to select the latest inventory, well in time for these occasions. |
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Highlights |
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Sixth edition of an extremely successful jewellery trade show |
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Only show of its kind in Bangalore |
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World-class venue with large spaces, easy accessibility, and ample parking facilities |
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150 stalls from India and overseas showcasing every variety of gold, silver, diamond, and stone-studded
jewellery, as well as state-of-the-art machinery, and technology products |
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The full support of national and local trade organisations |
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Jewellery design competition to encourage new creative talent |
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Informative and helpful talks and seminars throughout the event |
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Exciting new product launches |
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Exhaustive and extensive publicity and marketing campaign |
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